Has anyone moved over to WordFly since the Mail2 "upgrade"? We are still experiencing problems with Mail2 and I'm interested in speaking with someone who has changed platforms. Thanks!
I'm interested to know this as well. We are also frustrated with the "upgrade" and the only thing holding me back from moving to another platform is cost and I also don't want to lose the ability to send automated campaigns like our pre- and post-performance emails. I was looking at MailChimp, but from what I can tell we would need to write our own custom integration.
We are moving to WordFly starting with the new fiscal year. If you are considering it, they have a recorded webinar that describes the Tessitura integration. There are scheduled campaigns. It is a different method of creating these as you use lists/extractions and output sets to pull the custom data you want. Regarding the cost, Wordfly rates are significantly lower.
Gloria
From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of LeeAnn Day Sent: Monday, June 20, 2016 10:40 AM To: Gloria Ormsby Subject: Re: [Tessitura Marketing Forum] Moved from Mail2 to WordFly?
From: Stephanie Hollingsworth <bounce-stephaniehollingsworth5836@tessituranetwork.com> Sent: 6/20/2016 10:15:47 AM
This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!
I'd be curious to know everyone's thoughts on this too, we're strongly considering the switch to wordfly and the biggest thing I'm starting to digest is the different integration styles between the two products.
I like Mail2 from a database perspective, but functionally my staff dislike it, and their templates leave something to be desired.
Derek
Quick question for everyone on this. It’s my understanding that Mail2 manages accounts at the individual email level whereas WordFly works at the constituent level. Does anyone see any issues switching from one to other?
Steve
From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of Gloria Ormsby Sent: June-20-16 11:09 AM To: Steve Cunningham <scunningham@national.ballet.ca> Subject: RE: [Tessitura Marketing Forum] Moved from Mail2 to WordFly?
JAMIE O'BRIEN
ASSISTANT DIRECTOR OF DIGITAL SERVICESTHE NEW 42ND STREET229 W 42ND STREET, NEW YORK, NY 10036JOBRIEN@NEW42.ORG646.223.3063WWW.NEW42.ORG
Quick question for everyone on this. It’s my understanding that Mail2 manages accounts at the individual email level whereas WordFly works at the constituent level. Does anyone see any issues switching from one to other? Steve From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of Gloria Ormsby Sent: June-20-16 11:09 AM To: Steve Cunningham <scunningham@national.ballet.ca> Subject: RE: [Tessitura Marketing Forum] Moved from Mail2 to WordFly? We are moving to WordFly starting with the new fiscal year. If you are considering it, they have a recorded webinar that describes the Tessitura integration. There are scheduled campaigns. It is a different method of creating these as you use lists/extractions and output sets to pull the custom data you want. Regarding the cost, Wordfly rates are significantly lower. Gloria From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of LeeAnn Day Sent: Monday, June 20, 2016 10:40 AM To: Gloria Ormsby Subject: Re: [Tessitura Marketing Forum] Moved from Mail2 to WordFly? I'm interested to know this as well. We are also frustrated with the "upgrade" and the only thing holding me back from moving to another platform is cost and I also don't want to lose the ability to send automated campaigns like our pre- and post-performance emails. I was looking at MailChimp, but from what I can tell we would need to write our own custom integration. From: Stephanie Hollingsworth <bounce-stephaniehollingsworth5836@tessituranetwork.com> Sent: 6/20/2016 10:15:47 AM Has anyone moved over to WordFly since the Mail2 "upgrade"? We are still experiencing problems with Mail2 and I'm interested in speaking with someone who has changed platforms. Thanks! This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you! This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you! This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!
Hi everyone,
Regarding Howard's example, even if person@email.com lives on multiple accounts and the unsubscribe is only registered on one of those accounts, you still won't be able to send to the other accounts which have that email because Wordfly will block it.
"If this subscriber's address is included in future list imports, WordFly will see the address and register that there is an opt-out on their account. The address will not be imported and will be flagged as an import issue."
Where that becomes a bit annoying if you don't have a procedure to unsubscribe all accounts with that address, is that the next time you pull an email list/extraction, the other accounts that have person@email.com will get in the list in Tessitura, so they'll get the a promotion on their account, BUT when you try to import that list into Wordfly, the address won't be imported as per the above. So it can look a bit confusing on constituent records. At least, I'm pretty sure that's the case... even though the import file would have a different Constit ID to the one that had the bounce, i'm pretty sure email addy is the unique identifier in Wordfly.
Happy to answer anyone's questions about Wordfly, just sing out. Otherwise, their support site support.wordfly.com has lots of info.
Cheers,
Meg
My understanding of Mail2 is that they are counting email addresses and not accounts. They don’t count hard bounces or unsubscribes.
Thanks Jamie for your input on that.
From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of Jamie O'Brien Sent: Wednesday, June 22, 2016 10:50 AM To: Gloria Ormsby Subject: Re: [Tessitura Marketing Forum] Moved from Mail2 to WordFly?
This answer perhaps sidesteps your primary question a bit, but I will say that I regularly run into discrepancies in unsubscribe permissions and such because WordFly's data sync declares success after it finds the first instance of an email address. With households and duplicate accounts using the same contact info, this ends up being a bit incomplete. We have a small list and the vast majority of our patrons are individuals only, so this is a small frustration (1-3 per campaign perhaps?) but might be more of a concern for larger organizations. I believe it's mostly a case of v12 enhancing options without a full catch up by the external program.
I would not consider this a deal breaker by any means, but it is something to be manually managed.
FYI - I know there has been some serious work on the MailChimp integration angle, in a way meant to be beneficial to all Tess orgs, and am looking forward to hearing the details of it at the conference.
ASSISTANT DIRECTOR OF DIGITAL SERVICES THE NEW 42ND STREET 229 W 42ND STREET, NEW YORK, NY 10036 JOBRIEN@NEW42.ORG 646.223.3063 WWW.NEW42.ORG
On Wed, Jun 22, 2016 at 9:08 AM, Stephen Cunningham <bounce-stephencunningham9040@tessituranetwork.com> wrote:
I'd be curious to know everyone's thoughts on this too, we're strongly considering the switch to wordfly and the biggest thing I'm starting to digest is the different integration styles between the two products. I like Mail2 from a database perspective, but functionally my staff dislike it, and their templates leave something to be desired. Derek From: Stephen Cunningham <bounce-stephencunningham9040@tessituranetwork.com> Sent: 6/22/2016 1:09:27 PM Quick question for everyone on this. It’s my understanding that Mail2 manages accounts at the individual email level whereas WordFly works at the constituent level. Does anyone see any issues switching from one to other? Steve From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of Gloria Ormsby Sent: June-20-16 11:09 AM To: Steve Cunningham <scunningham@national.ballet.ca> Subject: RE: [Tessitura Marketing Forum] Moved from Mail2 to WordFly? We are moving to WordFly starting with the new fiscal year. If you are considering it, they have a recorded webinar that describes the Tessitura integration. There are scheduled campaigns. It is a different method of creating these as you use lists/extractions and output sets to pull the custom data you want. Regarding the cost, Wordfly rates are significantly lower. Gloria From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of LeeAnn Day Sent: Monday, June 20, 2016 10:40 AM To: Gloria Ormsby Subject: Re: [Tessitura Marketing Forum] Moved from Mail2 to WordFly? I'm interested to know this as well. We are also frustrated with the "upgrade" and the only thing holding me back from moving to another platform is cost and I also don't want to lose the ability to send automated campaigns like our pre- and post-performance emails. I was looking at MailChimp, but from what I can tell we would need to write our own custom integration. From: Stephanie Hollingsworth <bounce-stephaniehollingsworth5836@tessituranetwork.com> Sent: 6/20/2016 10:15:47 AM Has anyone moved over to WordFly since the Mail2 "upgrade"? We are still experiencing problems with Mail2 and I'm interested in speaking with someone who has changed platforms. Thanks! This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you! This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you! This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!
From: Stephen Cunningham <bounce-stephencunningham9040@tessituranetwork.com> Sent: 6/22/2016 1:09:27 PM
This answer perhaps sidesteps your primary question a bit, but I will say that I regularly run into discrepancies in unsubscribe permissions and such because WordFly's data sync declares success after it finds the first instance of an email address. With households and duplicate accounts using the same contact info, this ends up being a bit incomplete. We have a small list and the vast majority of our patrons are individuals only, so this is a small frustration (1-3 per campaign perhaps?) but might be more of a concern for larger organizations. I believe it's mostly a case of v12 enhancing options without a full catch up by the external program. I would not consider this a deal breaker by any means, but it is something to be manually managed. FYI - I know there has been some serious work on the MailChimp integration angle, in a way meant to be beneficial to all Tess orgs, and am looking forward to hearing the details of it at the conference. JAMIE O'BRIEN ASSISTANT DIRECTOR OF DIGITAL SERVICES THE NEW 42ND STREET 229 W 42ND STREET, NEW YORK, NY 10036 JOBRIEN@NEW42.ORG 646.223.3063 WWW.NEW42.ORG On Wed, Jun 22, 2016 at 9:08 AM, Stephen Cunningham <bounce-stephencunningham9040@tessituranetwork.com> wrote: Quick question for everyone on this. It’s my understanding that Mail2 manages accounts at the individual email level whereas WordFly works at the constituent level. Does anyone see any issues switching from one to other? Steve From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of Gloria Ormsby Sent: June-20-16 11:09 AM To: Steve Cunningham <scunningham@national.ballet.ca> Subject: RE: [Tessitura Marketing Forum] Moved from Mail2 to WordFly? We are moving to WordFly starting with the new fiscal year. If you are considering it, they have a recorded webinar that describes the Tessitura integration. There are scheduled campaigns. It is a different method of creating these as you use lists/extractions and output sets to pull the custom data you want. Regarding the cost, Wordfly rates are significantly lower. Gloria From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of LeeAnn Day Sent: Monday, June 20, 2016 10:40 AM To: Gloria Ormsby Subject: Re: [Tessitura Marketing Forum] Moved from Mail2 to WordFly? I'm interested to know this as well. We are also frustrated with the "upgrade" and the only thing holding me back from moving to another platform is cost and I also don't want to lose the ability to send automated campaigns like our pre- and post-performance emails. I was looking at MailChimp, but from what I can tell we would need to write our own custom integration. From: Stephanie Hollingsworth <bounce-stephaniehollingsworth5836@tessituranetwork.com> Sent: 6/20/2016 10:15:47 AM Has anyone moved over to WordFly since the Mail2 "upgrade"? We are still experiencing problems with Mail2 and I'm interested in speaking with someone who has changed platforms. Thanks! This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you! This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you! This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you! This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!
Did your org decide to make the switch or stay with Mail2? We have a demo/call with Wordfly on Friday and I'm trying to get feedback from users (especially those that switched from Mail2)!
Kaylee
We decided to stay with Mail2...in part because of our previous experience with Wordfly, in part because switching costs are always more painful than anticipated, and in part because we had just hired someone who came from a wordfly shop and thought mail2 had more going for it, which reinforced our initial worry about switching.
Truth be told, I think each organization is different and needs to analyze based on how they use the system and what their priorities are. For us, that was mail2, even with feeling a bit burned by the communication issues. The issues from the conversion last January have largely resolved themselves for us (no doubt in part due to new season, new templates, creating for the system and not for an upgrade). Happy to talk in person if that would be helpful -- sarabill@umich.edu.
Hi Kaylee,
We have not made a move yet. I spoke with some orgs that use WordFly. No one spoke poorly about them, yet no one sang their praises. We were waiting to hear more about MailChimp Tessitura integration before making a final decision. (If there was one, perfect platform, that would solve everything!)
Stephanie
From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of Kaylee Wise Sent: Wednesday, August 17, 2016 3:43 PM To: Stephanie Hollingsworth <shollingsworth@arshtcenter.org> Subject: RE: [Tessitura Marketing Forum] Moved from Mail2 to WordFly?
From: Derek Fast <bounce-derekfast1655@tessituranetwork.com> Sent: 6/22/2016 10:59:50 AM
Did your org decide to make the switch or stay with Mail2? We have a demo/call with Wordfly on Friday and I'm trying to get feedback from users (especially those that switched from Mail2)! Kaylee From: Derek Fast <bounce-derekfast1655@tessituranetwork.com> Sent: 6/22/2016 10:59:50 AM I'd be curious to know everyone's thoughts on this too, we're strongly considering the switch to wordfly and the biggest thing I'm starting to digest is the different integration styles between the two products. I like Mail2 from a database perspective, but functionally my staff dislike it, and their templates leave something to be desired. Derek This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!
We're making the switch next month. I spoke to a lot of people at the conference, and ultimately what it came down to, the problems of this past year aside, was that the way Wordfly is engineered, in terms of reporting, integration, etc. is more in line with how we want to conduct our email practices.