Hello,
We're looking for options on how to name the Inactive Reason for an idividual patron who's record does not qualify to be targeted for solicitations or marketing. We want to inactivate the record but are looking for examples of how we can describe the reason.
Any suggestions?
Thank you
Tatiana
Hi Tatiana,
Do these accounts have any purchase information in them? What we do at First Stage is use attributes to remove people from mailing lists, phone lists or email lists. You can set the attribute to be N1, N2 or both if only one of the people wants to be exempted. This way the account stays active but they will not get solicitations. You can than suppress those people from your extractions.
Chris
Christopher Cuhel, Patron Services Manager
First Stage
Transforming Lives Through Theater
From: Tessitura Customer Service Forum [mailto:forums-cust.serv@tessituranetwork.com] On Behalf Of Tatiana JofatSent: Monday, February 13, 2012 2:35 PMTo: Christopher CuhelSubject: [Tessitura Customer Service Forum] Inactive reasons
This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Customer Service Forum. You may reply to this message to post to the Customer Service forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!
One thing to keep in mind: inactivating the record means no changes can be made to it. If you just want to make an account always suppressed from all marketing and solicitation, you might want to do that with an attribute or something, rather than inactivating the entire account. Unless you're sure the people in question not only do not qualify for marketing or solicitation, but also would be unlikely to have any new activity. Which I guess goes back to what the reason for the inactivation is...
We generally only inactivate if someone is deceased, or if the info in the account is so bad/unclear/incomplete (usually from conversion) as to make it completely unclear who/what the account belonged to and thus we want to prevent anything new from going into it.
We're suppressing them based off of their marketing and soliciting restrictions. We're looking to name the "Reason" for inactivating a record that we no longer want to add any activity on.
Thanks Amanda,
We're inactivating records that we're no longer going to add any activity to. What do you name the reason for inactivating a bad record. Do you use "Bad Record" or name is something else?
Thanks for your help,
For those we're just using "default inactive reason", since it's there, there are so few of them, and since we really only have the two possible reasons. If it started seeming like we had new, more specific reasons for inactivating we might actually track them specifically, but at this point that hasn't been the case. At one point I considered switching to "bad import" as a reason, but nobody really cared so we didn't bother. It was just assumed, if it were inactive and not deceased it was a bad import.
I mean, we usually very rarely go so far as to inactivate an account. Usually it's pretty obvious by looking at it why it'd be inactive. So for us, the reason wasn't as important because it was unlikely we'd run into a situation of someone looking at an account and wondering "why is this inactive? it looks fine".
Actually, the first few years we didn't even have a specific different reason for "deceased" since usually the name would already have that as a namestatus. But it did make it slightly easier to one-stop-shop see that as the inactive reason, instead of checking all the generically inactivated people for deceasedness. Sorry not to be more helpful.
I was also thinking about leaving it as default, but we've already added 2 other reasons, "Deceased" and "Entity Closed". Default doesn't seem to fit in there.
But, thank you for your help.
We recently looked into expanding our reasons and for the circumstance you described, we would use "Invalid/No Activity".
From: Tessitura Customer Service Forum [mailto:forums-cust.serv@tessituranetwork.com] On Behalf Of Amanda Freeman Sent: Monday, February 13, 2012 3:06 PM To: Guy, Jackie Subject: Re: [Tessitura Customer Service Forum] Inactive reasons
From: Tatiana Jofat <bounce-tatianajofat3236@tessituranetwork.com> Sent: 2/13/2012 2:54:19 PM
Thank you Jackie. I'll enter it as an option to our voting committee.
Just to throw a small spanner in the works…
We don’t inactivate accounts that have asked us not to contact them so that we can suppress them at the mail house from outside lists.
Lucie
______________________________
Lucie SpielerIT Development and Training Manager
Editor, Season ProgramFLORIDA GRAND opera8390 NW 25th StreetMiami, FL 33122305.854.1643 x. 1521Box Office: 800.741.1010To Give a Gift: 305.403.3315www.FGO.org2011-2012 • 71ST SEASON • LOVE FORBIDDEN, NOT FORGOTTENLuisa Fernanda • La rondine • Rigoletto • Roméo et Juliette
Thanks Lucie,
We don’t inactivate those records either. We give them a restriction and suppress them.
We’re cleaning up sort of “dummy” records that were created as place holders.
Thanks everyone.
From: Tessitura Customer Service Forum [mailto:forums-cust.serv@tessituranetwork.com] On Behalf Of Lucie SpielerSent: Monday, February 13, 2012 4:46 PMTo: Tatiana JofatSubject: RE: [Tessitura Customer Service Forum] Inactive reasons
We also have a constituent type called "dummy accounts", and we suppress those from mailings etc. Dummy accounts we really don't want used anymore are inactivated, but some are in use and get suppressed just by virtue of the cust type. Might be worth considering as well.