I'd love to get a general survey:
Does your membership program have an auto-renewal option?
If so, is it an optional opt-in during the membership purchase process, or are people automatically enrolled and need to do something to opt out?
Brief answers or detailed answers both welcomed, thanks!
Emily AllenMembership ManagerThe Tech InteractiveSan Jose, CA
We have auto renew - it is an optional opt-in. The only issue I've noticed is so many people have CC issues in between signing up and their renewal a year later. Then we have to call them and try to chase down a new card.
Thanks, Courtney!