September 2022 Virtual Meetup Slides

Here's a brief summary of what was discussed on Wednesday, in addition to Yasmin's slides above:

• Challenges of getting data from audiences and how you bring all the data you have together cohesively
• How to approach increasing customer spend across avenues like upselling and donations
• Lack of benchmarking makes tracking data very tricky; next year could be more back to normal, but still lots of changes ahead for orgs
• Benchmarking and data often going back to 2018/19 which was a long time ago now
• Forecasting is tricky too especially dates and date-ranges
• Audiences changing behaviour in ways that are difficult to understand from data
• Governance, presentation of data (graphics/visualisations), and engaging users with capabilities of Analytics were suggested as topics for future meetups

Looking forward to seeing you at a future group meetup! If you have any topic-specific questions I’m sure Yasmin would be happy to help in the comments below.

Here's a brief summary of what was discussed on Wednesday, in addition to Yasmin's slides above:

• Challenges of getting data from audiences and how you bring all the data you have together cohesively
• How to approach increasing customer spend across avenues like upselling and donations
• Lack of benchmarking makes tracking data very tricky; next year could be more back to normal, but still lots of changes ahead for orgs
• Benchmarking and data often going back to 2018/19 which was a long time ago now
• Forecasting is tricky too especially dates and date-ranges
• Audiences changing behaviour in ways that are difficult to understand from data
• Governance, presentation of data (graphics/visualisations), and engaging users with capabilities of Analytics were suggested as topics for future meetups

Looking forward to seeing you at a future group meetup! If you have any topic-specific questions I’m sure Yasmin would be happy to help in the comments below.