Good Morning, We have moved over to MailChimp temporarily. I am wondering if anyone has any information about "list warm ups"? Did you do this, if so, how did you handle it? Thank you for your help.
Hi Jessica,
We are using a combination of building lists in Tessitura containing only people who have meaningfully engaged with us in the last 6 months and using the MailChimp functionality of sending in batches - I think this is available in the Standard plan.
Our IT team also helped with verifying and authenticating our domain through MailChimp - see here: https://mailchimp.com/en-gb/help/set-up-email-domain-authentication/
We used this tool to check how our emails did in terms of spam: https://www.mail-tester.com/
Hope this helps!