Delayed Delivery

We're in the beginning stages of talking delayed delivery for PAH tickets to combat ticket resellers. There is pushback concerning the customer service challenge that will come with moving away from immediate delivery.

For those using DD:

  • How did you communicate it to your patrons who may be used to immediate delivery?
  • Was there any pushback from your patrons?
  • Were there any issues that popped up that you didn't expect?
  • Did you notice a decrease in scalpers or fraudulent transactions?

Any other insights or information is also helpful.

Thanks!

Allison

Parents
  • Hi Allison, 

    We began delaying delivery until 1 week prior to performances this season. It's had no impact on resellers, but it has been useful for our patrons. We began included messaging about it in our on sales and in the purchase path online. I've only had a handful of folks push back with any seriousness, most of our patrons appreciate getting tickets closer to the event because previously, many would delete or lose the email by the time the performance rolled around. Using that in our explanations has been helpful for patrons who have been used to immediate delivery. 

    I have considered operating with the 1 week prior delivery for another season and then shorting the timeframe to 48 hours, but I'm not settled on that yet. If you're interested in putting some money behind the problem, you might check out True Tickets. Their solution seems really useful, it's just not something my org has in the budget at this time. 

Reply
  • Hi Allison, 

    We began delaying delivery until 1 week prior to performances this season. It's had no impact on resellers, but it has been useful for our patrons. We began included messaging about it in our on sales and in the purchase path online. I've only had a handful of folks push back with any seriousness, most of our patrons appreciate getting tickets closer to the event because previously, many would delete or lose the email by the time the performance rolled around. Using that in our explanations has been helpful for patrons who have been used to immediate delivery. 

    I have considered operating with the 1 week prior delivery for another season and then shorting the timeframe to 48 hours, but I'm not settled on that yet. If you're interested in putting some money behind the problem, you might check out True Tickets. Their solution seems really useful, it's just not something my org has in the budget at this time. 

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