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Contacting Patrons who Missed Performances

Veltria Roman
$organization

Hello all,

I received a call from a patron that said that a theater she subscribes to in NY contacts her if she misses a show, but we do not so she missed most of her subscription shows.

I am wondering:

1- How many other venues offer this type of service

2- If you offer this service, how do you track it and contact patrons

3- If you offer this service, is it just for customer service reasons or do you see other benefits

4- If you offer this service, is it worth the staff time you use for the benefits received

 

Thanks in advance for any info you can offer.

  • $organization
    We send an email to all patrons 2 days prior to their event. It's a basic template with changes appropriate to the event and the  venue. We find it very useful! Also it's good customer service.  We also send a "how did you like it, how can we make the experience better" email the day after.  

    Our communications/press person takes care of it.  It's a fairly simple program, so, depending on how often you have performances, it shouldn't take more than 1/2 hour or so to create and send the emails. 

    Sent from my iPhone

    On May 10, 2015, at 4:22 PM, Veltria Roman <bounce-veltriaroman4389@tessituranetwork.com> wrote:

    Hello all,

    I received a call from a patron that said that a theater she subscribes to in NY contacts her if she misses a show, but we do not so she missed most of her subscription shows.

    I am wondering:

    1- How many other venues offer this type of service

    2- If you offer this service, how do you track it and contact patrons

    3- If you offer this service, is it just for customer service reasons or do you see other benefits

    4- If you offer this service, is it worth the staff time you use for the benefits received

     

    Thanks in advance for any info you can offer.




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