I'm curious to hear if there is anyone out there who feels like they are doing a great job in capturing patron email addresses at the box office. Are you using any incentives (e.g. free drink ticket if you give an email)? Have you found a way to speed up capture so it doesn't extend the transaction time? Bonus points if you can tell me this still works for fast-paced general public sales! :-)
I agree that the best and easiest way is to ask for it to "automatically send an email confirmation" which can be done with basically one extra click in the ticket order after setting up the email template in the order acknowledgments drop-down. I'm not sure how effective this is for walk-up orders but in past positions I've seen this be highly effective for phone orders, customers actually become trained and call if they lose the email or don't receive the email. I think the use of email confirmations for orders placed within Tessitura is one of the many overlooked features that offers a great deal of benefit.