Appending Data services

Hi Jessica,

We use Experian and add the information to existing Constituent records as Attributes for anyone they can match to their data points.  We append for date of birth, year of birth (we add this as 01/01/YEAR), presence of children in age ranges 0-3, 4-6, 7-9, 10-12, 13-15, 16-18 and generally 0-18, ethnicity, race and religion.  We use the information primarily for analysis. Currently we are doing an append every two years. 

Let me know if you have any additional questions.

Chuck / New York Philharmonic   

Hi Melissa and Charles,

Just curious on how you think the quality of the information was that you received back? Did you find it helpful/useful? Or was it outdated/not accurate? Was there any specific ways you "tested" the data that was sent back to you to measure how useful it was to use their services?

Thanks again,

Jessica

I find Peachtree to be pretty accurate. We determine this through cross-referencing other data like self reported birthdays, or knowing that there are children in the home because they are members of the youth orch, and through WealthEngine information. I'm sure there are some inaccuracies, but for the most part the information seems correct and it's helpful when we are targeting certain patrons for performances or specials or for writing grants.

I find Peachtree to be pretty accurate. We determine this through cross-referencing other data like self reported birthdays, or knowing that there are children in the home because they are members of the youth orch, and through WealthEngine information. I'm sure there are some inaccuracies, but for the most part the information seems correct and it's helpful when we are targeting certain patrons for performances or specials or for writing grants.