How are you using QR Codes?

We are using QR codes in some mailings we are currently sending out (which is our first go at using them)

It takes people to the standard version of our website

We’re tracking their success through a bespoke GA embedded code to measure interaction with our website so none of the information will feed back into Tessitura (yet!). As Tom said, baby steps….

Steve Crofts

We will be running an ad in an upcoming print publication that will feature a QR code-based contest entry.  Once scanned, it will take the customer to a landing page optimized for mobile, where they can watch a promo reel and enter their info to submit a contest entry.

I should say that the publication is collecting the information and delivering it to us, so none of this is tied directly back into Tessitura at the moment.  Baby steps…

Cheers,

T

There was a great question yesterday during the Trends in Digital Media webinar about QR codes. Would you share with us how you are using or planning to use QR Codes in your organization?

What is a QR code, you ask?  Here is a brief description for you.

http://en.wikipedia.org/wiki/QR_Code

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We are using QR codes in some mailings we are currently sending out (which is our first go at using them)

It takes people to the standard version of our website

We’re tracking their success through a bespoke GA embedded code to measure interaction with our website so none of the information will feed back into Tessitura (yet!). As Tom said, baby steps….

Steve Crofts

We will be running an ad in an upcoming print publication that will feature a QR code-based contest entry.  Once scanned, it will take the customer to a landing page optimized for mobile, where they can watch a promo reel and enter their info to submit a contest entry.

I should say that the publication is collecting the information and delivering it to us, so none of this is tied directly back into Tessitura at the moment.  Baby steps…

Cheers,

T

There was a great question yesterday during the Trends in Digital Media webinar about QR codes. Would you share with us how you are using or planning to use QR Codes in your organization?

What is a QR code, you ask?  Here is a brief description for you.

http://en.wikipedia.org/wiki/QR_Code

This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!

This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!