Hello -
We use Tessitura and Wordfly. I have been getting emails from another org that looks like they are re-marketing to me and I am wondering how they do that from Tess?
I understand from my IT that abandon cart data is stored but has anyone successfully integrated that data into triggered emails in Wordfly?
If so, I would love to pick your brain. And if anyone has recommendations for the conference in Orlando on workshops that may help!
We hired Capacity Interactive to set this up via their Behavior Infuser tool. There is an initial setup/training cost and then an ongoing monthly fee, which we have found to be worthwhile in the revenue we're regaining from the abandoned cart emails. There are additional opportunities (such as abandoned browse, Key Page Views, etc) that we haven't yet fully explored.
ty!