Anyone using Tessitura as a PR database?

Bevery Greenfield $organization over 15 years ago

I'm wondering if anyone is using Tessitura as a PR database for press and bloggers so that you can cross-reference journalists who may also be customers?

We are currently using a combination of Outlook and Vocus/Cision for press, and we're wondering how best to use Tessitura (or not) once it's up and running here.

Thanks!

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Paula Getman $organization over 15 years ago

We do add our press to Tessitura and assign both a Press Constituency and also Attributes indicating what type of press they are (local - freelance, international -critic , local - freelance, etc). This way they can be pulled into lists, assigned tickets, etc.
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Paula Getman $organization over 15 years ago

We do add our press to Tessitura and assign both a Press Constituency and also Attributes indicating what type of press they are (local - freelance, international -critic , local - freelance, etc). This way they can be pulled into lists, assigned tickets, etc.
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Bevery Greenfield $organization over 15 years ago in reply to Paula Getman

Are you generally talking to the same press list? Or do you have different press lists (ie, kids events, general events, critics, etc.) and are you able to manipulate them effectively?
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