Anyone using Tessitura as a PR database?

I'm wondering if anyone is using Tessitura as a PR database for press and bloggers so that you can cross-reference journalists who may also be customers?

We are currently using a combination of Outlook and Vocus/Cision for press, and we're wondering how best to use Tessitura (or not) once it's up and running here.

Thanks!

Parents
  • I’m not, but am very curious about this too, especially when media contacts change so frequently.  I’m presently using a combo of Outlook/Excel, and would love to use Tessitura if it proved to be efficient and user-friendly enough for this purpose.

     

    ________________________________

    Jennifer V. Hubbartt

    Marketing & Public Relations Director

    First Stage Children's Theater

    325 W. Walnut St.

    Milwaukee, WI 53212

    (414) 267-2932 direct

    (414) 267-2930 fax

     

    Read our blog

    Follow us on Twitter

    Become a fan on Facebook

     

    Season tickets for the 2010-11 season are on sale now!

    Visit www.FirstStage.org for details.

     

    From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of Bevery Greenfield
    Sent: Wednesday, June 09, 2010 1:57 PM
    To: Jennifer Hubbartt
    Subject: [Tessitura Marketing Forum] Anyone using Tessitura as a PR database?

     

    I'm wondering if anyone is using Tessitura as a PR database for press and bloggers so that you can cross-reference journalists who may also be customers?

    We are currently using a combination of Outlook and Vocus/Cision for press, and we're wondering how best to use Tessitura (or not) once it's up and running here.

    Thanks!




    This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!

Reply
  • I’m not, but am very curious about this too, especially when media contacts change so frequently.  I’m presently using a combo of Outlook/Excel, and would love to use Tessitura if it proved to be efficient and user-friendly enough for this purpose.

     

    ________________________________

    Jennifer V. Hubbartt

    Marketing & Public Relations Director

    First Stage Children's Theater

    325 W. Walnut St.

    Milwaukee, WI 53212

    (414) 267-2932 direct

    (414) 267-2930 fax

     

    Read our blog

    Follow us on Twitter

    Become a fan on Facebook

     

    Season tickets for the 2010-11 season are on sale now!

    Visit www.FirstStage.org for details.

     

    From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of Bevery Greenfield
    Sent: Wednesday, June 09, 2010 1:57 PM
    To: Jennifer Hubbartt
    Subject: [Tessitura Marketing Forum] Anyone using Tessitura as a PR database?

     

    I'm wondering if anyone is using Tessitura as a PR database for press and bloggers so that you can cross-reference journalists who may also be customers?

    We are currently using a combination of Outlook and Vocus/Cision for press, and we're wondering how best to use Tessitura (or not) once it's up and running here.

    Thanks!




    This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Marketing Forum. You may reply to this message to post to the Marketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!

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