Hi all,
We have a small full-time team that wears multiple hats and are feeling stymied by our eblast templates lately. Would love to hear how other orgs spruce them up! Do you design your own layouts? Do you hire someone to fancy it up? Our blasts are rather dense with info as well--we list a lot of class information, so it's tough to make them super engaging.
Any advice is welcome!
Thanks,
Carrie
Hi Carrie. We design our own using Prospect 2. When there’s too much text we go back through and try to find the fluff and cut it out and reduce to bullet points. It seems to help. Are you experiencing falling open or click through rates?