We are looking at selling a 3 Play Choose Your Own Subscription for next season. The idea is to upgrade single ticket buyers into this and ultimatley into a 6 Play Seated Sub. Is anyone doing this? Are you allowing them to choose their own performances of the 3 productions or locking them into a performance (3rd Friday)? What are the pros and cons?
Thanks for the Help,
Janna Ellis
We are offering create your own package as well. Here is our link to our subscription page: https://ticketing.mccarter.org/ticketing/subscriptions/select-series.aspx
A pro would be that you are offering flexibility. A con might be that you sell a alot 3 plays and not sell more expensive 6 plays.