Hello,
I've re-posted this from the main marketing community forum.
We've recently launched our membership journeys on TNEW.
We use our Google Tag Manager container to track conversions to then send the data to third party partners for tracking purposes. This works fine for credit card transactions as there is an "Order" datalayer push event when an order has been created. This means the conversion data (e.g. product ID, quantity, total price etc) can be passed through our GTM container to our Google Analytics and 3rd party partners.
The issue we have is around direct debits.It looks like our setup is pretty bespoke, but there is no datalayer push event that is created when the customer successfully sets up a direct debit for their membership. As a result, we cannot collect the data through GTM and pass it through to Google Analytics and our partners. Does anyone else have this issue and have you managed to find a workable solution to capture the conversion data?
Thanks