Reminder RE: "Manage change at all levels" Event and Call for Feedback RE: Consortium-targeted version of "Achieving Customer Relationship Mastery"

Hello friends!

A quick reminder about our Manage change at all levels: tips for working across teams to create impact event, which will happen tomorrow (Tuesday, November 17th, 2020) at 12:00 PM North American Eastern Time. Click the link for more event details, including how to register for the Zoom call and also to see the event time in your own time zone if you are not on the US or Canadian East Coast.

Additionally, I wanted to solicit some feedback here about an upcoming session to kick off 2021.

Last Thursday, I attended the Tessitura Arts & Culture Connection: Achieving Customer Relationship Mastery (A New Backronym for CRM), presented by Erin Koppel and Ed Gargiulo from the Consulting team. Karyn Elliott reached out to see if I thought this session would be beneficial for this community as well, and I think (with some modifications) it could be a good fit.

The primary modification that came to mind for me relates to how we participate as attendees related to the interactive sections of the presentation. At various moments in the presentation, attendees are asked to use a worksheet to assess their organization's approach to CRM as it relates to Philosophy and Technology, as well as Intention. When those moments occurred for me as an attendee, I had to get a bit creative because--with eight member organizations--everyone is at a different stage of that assessment.

To make the presentation a bit more specific to our Consortium Leadership Community, we thought of a few potential lenses to bring to the presentation:

  • On one hand, we could be thinking about the customers of each of your sublicenses.
  • On another hand, we could look at it through the lens of the consortium where the customers are the individuals you work with at the sublicensee organizations.

I don't know that it's necessarily an either/or scenario, but I'd be curious to hear some thoughts and feedback about how we can take this very useful presentation and make sure that it has relevance to our specific community.

Thank you, all!

Brian

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