Split Web site?

Hi.

Was wondering if anyone out there currently hosts the non-ticketing, i.e. static, portions of their Web site with one host and the Tessitura ticketing pages of their site with another host...and if that's even possible or recommended?  If so, I'd be interested to hear the pros and cons of doing so or any other comments.

Thanks!
Gary

Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4

Gary Taylor
Dir. of Marketing & Audience Development
Strand-Capitol Performing Arts Center
717-846-1155 x 132
www.strandcapitol.org

 

Parents
  • Hi Gary,

     

    As a consortium, each of our member organizations maintains their own non-commerce sites. We handle all of the commerce in a central site, but brand it to maintain the look & feel of the organization.

    It allows them to maintain their own sites for things like content updates, promotions, marketing, etc, but centralizes the commerce portions. 

    Here's a quick example:

    Non-commerce:
    http://www.pbt.org/

    Commerce:
    http://pbt.culturaldistrict.org/production/22531/the-nutcracker#tab=buy_tickets&performance=26410 

     

    There aren't many drawbacks. There's a slight design sacrifice, but we try to keep the brand identity on the commerce path and it's really pretty close.  We also don't have any metrics tagging on the organization sites, so our analytics might not tell the full story.    Let me know if you have any questions.


    Thanks,

    Patrick

    Patrick FitzGerald

    Technical Project Analyst
    The Pittsburgh Cultural Trust
    803 Liberty Avenue
    Pittsburgh, PA  15222
    fitzgerald@pgharts.org
    w 412-325-7061
    c 646-434-8955

     

Reply
  • Hi Gary,

     

    As a consortium, each of our member organizations maintains their own non-commerce sites. We handle all of the commerce in a central site, but brand it to maintain the look & feel of the organization.

    It allows them to maintain their own sites for things like content updates, promotions, marketing, etc, but centralizes the commerce portions. 

    Here's a quick example:

    Non-commerce:
    http://www.pbt.org/

    Commerce:
    http://pbt.culturaldistrict.org/production/22531/the-nutcracker#tab=buy_tickets&performance=26410 

     

    There aren't many drawbacks. There's a slight design sacrifice, but we try to keep the brand identity on the commerce path and it's really pretty close.  We also don't have any metrics tagging on the organization sites, so our analytics might not tell the full story.    Let me know if you have any questions.


    Thanks,

    Patrick

    Patrick FitzGerald

    Technical Project Analyst
    The Pittsburgh Cultural Trust
    803 Liberty Avenue
    Pittsburgh, PA  15222
    fitzgerald@pgharts.org
    w 412-325-7061
    c 646-434-8955

     

Children
No Data