Hello all,
I have a bunch of questions related to emails, and am totally "punching above my weight" so please bear with me through this likely long post.
1. In reviewing responses to emails, I have noticed that a LOT of patrons who are being included in the email extraction do not have eaddresses on file. As you might assume, our response rate is lower because these folks cannot open the email if they didn't get it. Is there a way that we should be creating extractions for emarketing that ONLY include patrons with eaddresses?
2. We've recently discovered a number of patron email addresses were inactivated due to a series of soft bounces. The affected emails were all included in a flurry of Giving Tuesday related extractions. Our code related to "soft bounces" is set to inactivate after 5 and has been in place for a decade, but has apparently just now become an issue.
3. We are hearing from a handful of our patrons that eblasts are arriving to them as blank emails. There is a subject line, but the body of the email is blank. Any guidance as to how to help these patrons with a setting that they likely have changed on their end?
Is there any chance that all of these things are related some how (with a new Tess/TNEW/Wordfly setting maybe?) or have we just uncovered a bunch of unrelated things at the same time?
Thanks for any guidance you might be able to provide...
Lesley
Hi! Did you ever resolve your blank email issues? We're having them, too, and Wordfly has not been super helpful. Are the patrons involved using a specific email provider? Today, we are looking at two Roadrunner accounts and one Hotmail account.
Hi Ann. Nope, we are still having issues. Ours seem to be with charter.net (aka Spectrum) emails.
Wordfly says it's not their issue - and I know you'll be surprised to hear this - Charter says it's not them.