Hey friends! We've been using the new Virtual Experiences feature in TNEW and this is something my marketing department is asking for. When selling these events, we would like to be able to ask the patron how many people will be viewing/attending the video performance. We only require one ticket per household, but are interested in tracking/reporting an estimate of actual viewership. Obviously, accuracy will be rough at best as the patron could under- or over-report and we'd have no way to actually track. But it would still be nice to be able to ask. We would rather not do this as an exit survey or a customization, but I haven't been able to think of an elegant way to add this question to the purchase path. Any ideas?
You can add a survey to each digital performance. Unless you're prepared to do some customization that will involve digging through a lot of CSIs, though.
We just let people select multiple tickets (honor system for paid events) which had at least given us a sense.
Thanks, Gawain! Interesting, how did you allow selecting multiple tickets without charging multiple admissions? We only want to charge a household one admission, we just want to know roughly how many people are actually watching together. I guess this is the perfect use of a survey, but some members of our team are not fans of this approach for reasons I don't fully know.
Maybe you could survey your team?