Guest Checkout usage

Hi there,

For organisations that are offering both account logins and guest checkout, what percentage of your online users are opting to checkout as guests?

Thanks!,
Daniel

  • Daniel,

    Looking at the orders placed since we launched with TNEW about 18 months ago, our web patrons have opted for Guest Checkout a little over 1/3 of the time.  So we are still seeing some solid account usage, but it also definitely something that is desired by our patrons.  (I ran these numbers myself a couple of weeks ago, so they should be pretty solid.)

    Hope that helps.

    John