Hi,
We are curious how other companies communicate to their customers about billing payments. Even though we send confirmations telling someone that they will be charged 1/2 the subscription now and 1/2 on XXXX date, we seem to get a lot of calls from people when the 2nd payment is charged. Does anyone send reminder emails or some other communication informing the customer that you will be charging their second payment? Any information, thoughts or useful tips are appreciated!
Thanks
Amy Wilson
People's Light & Theatre
Hi Amy –
We use automatic billing for our Academy programs and we’ve never had much trouble with people forgetting why we’re charging their card on the due date. I think it helps that we have it printed in multiple places. If parents register on paper, they have to check a box selecting the automatic charge option which lists the date. If they register online, they again have to check a box and their e-mail receipt also includes the date (twice!). Either way, they also get a paper confirmation which… once again… notes the auto-charge date.
For summer Academy the auto-charge is usually around 200 orders and we have very few patron calls.
So I guess to summarize J … I’d say our tactic is to put that date in as many forms of communication as possible. Hope that helps!
-p.
Patrick SchleyAcademy Services Manager
FIRST STAGE
Transforming Lives Through Theater
325 West Walnut Street | Milwaukee, WI 53212(414) 267-2970 direct | (414) 267-2976 fax