Seat Upgrade for Single Performances

Does anyone offer single ticket buyers a complimentary (or low cost) seat upgrade to single events?  For example:  If a patron purchased a seat in one of the upper levels, as the concert approached, would you allow them to upgrade to a lower (more expensive) seat at little to no cost?  I've heard of some organizations doing this as a way to have patrons "try out" the better seats, in hopes that they will then purchase the more expensive seats for future events. 

For those that do this, how did you set it up in Tessitura? 

 

 

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  • Hi Dara,

     

    We did implement this, but on a small scale.  For select concerts, where we want to fill seats on the floor, we email patrons who purchased upper level seats (we usually only choose 1 or 2 zones to move) & offer to move them to the floor.  Our email typically says something along the lines of “as a thank you for supporting us…” all they have to do is reply to the email with “Yes” and we will have new tickets for them at will call.  In tessitura, we return the upper level seat & add a line for the new floor seat using an editable price type, so we can change the price details of the floor seat to match the price they paid. 

     

    There may be a better way to do this, so if you find it please let me know. 

     

    Regards,

     

    MELISSA SWINK | Ticket Services Manager

    Fort Worth Symphony Orchestra

    330 E. Fourth Street, Suite 200

    Fort Worth, Texas 76102

    mswink@fwsymphony.org

    817-665-6500, ext. 108

     

    From: Tessitura Ticketing Forum [mailto:forums-ticketing@tessituranetwork.com] On Behalf Of Dara Hogan
    Sent: Wednesday, April 03, 2013 5:47 AM
    To: Melissa Swink
    Subject: Re: [Tessitura Ticketing Forum] Seat Upgrade for Single Performances

     

    Hi Melissa,

    We too are looking to do something like this.

    Did you implement this and if so do you have any tips?

     

    thanks,

    Dara

    From: Melissa Swink <bounce-melissaswink5988@tessituranetwork.com>
    Sent: 9/20/2011 1:57:32 PM

    Does anyone offer single ticket buyers a complimentary (or low cost) seat upgrade to single events?  For example:  If a patron purchased a seat in one of the upper levels, as the concert approached, would you allow them to upgrade to a lower (more expensive) seat at little to no cost?  I've heard of some organizations doing this as a way to have patrons "try out" the better seats, in hopes that they will then purchase the more expensive seats for future events. 

    For those that do this, how did you set it up in Tessitura? 

     

     




    This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Ticketing Forum. You may reply to this message to post to the Ticketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!

Reply
  • Hi Dara,

     

    We did implement this, but on a small scale.  For select concerts, where we want to fill seats on the floor, we email patrons who purchased upper level seats (we usually only choose 1 or 2 zones to move) & offer to move them to the floor.  Our email typically says something along the lines of “as a thank you for supporting us…” all they have to do is reply to the email with “Yes” and we will have new tickets for them at will call.  In tessitura, we return the upper level seat & add a line for the new floor seat using an editable price type, so we can change the price details of the floor seat to match the price they paid. 

     

    There may be a better way to do this, so if you find it please let me know. 

     

    Regards,

     

    MELISSA SWINK | Ticket Services Manager

    Fort Worth Symphony Orchestra

    330 E. Fourth Street, Suite 200

    Fort Worth, Texas 76102

    mswink@fwsymphony.org

    817-665-6500, ext. 108

     

    From: Tessitura Ticketing Forum [mailto:forums-ticketing@tessituranetwork.com] On Behalf Of Dara Hogan
    Sent: Wednesday, April 03, 2013 5:47 AM
    To: Melissa Swink
    Subject: Re: [Tessitura Ticketing Forum] Seat Upgrade for Single Performances

     

    Hi Melissa,

    We too are looking to do something like this.

    Did you implement this and if so do you have any tips?

     

    thanks,

    Dara

    From: Melissa Swink <bounce-melissaswink5988@tessituranetwork.com>
    Sent: 9/20/2011 1:57:32 PM

    Does anyone offer single ticket buyers a complimentary (or low cost) seat upgrade to single events?  For example:  If a patron purchased a seat in one of the upper levels, as the concert approached, would you allow them to upgrade to a lower (more expensive) seat at little to no cost?  I've heard of some organizations doing this as a way to have patrons "try out" the better seats, in hopes that they will then purchase the more expensive seats for future events. 

    For those that do this, how did you set it up in Tessitura? 

     

     




    This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Ticketing Forum. You may reply to this message to post to the Ticketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!

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