Comms and Education Materials for Rolling Out Mobile Tickets

Hello - We are preparing to soft launch mobile ticketing. I'm creating education and training materials for our staff and patrons. Materials will include FAQs pages, a how to access mobile tickets video for patrons, and step-by-step instructions. 

I'm curious to hear about any FAQs from patrons or unexpected pain points from patrons that may be helpful to be aware of. If anyone has current education or training materials, I'd would be grateful if you'd share as some inspiration. 

Thanks,

Nicole

Parents
  • We have had to instruct our patrons to turn off their dark mode when trying to show their bar codes. A number of patrons default their cell phones to dark mode and the bar codes can not be seen.

  • Dark mode doesn't have to be a patron problem; can be handled with a different background and/or margin for your QR codes, as we discovered in testing,  including notably testers who preferred dark mode, before we rolled out mobile tickets.  When I was in the loop, we were just html templates before the whole capability was rolled out, but seems surely this can be managed before the patron's device level. 

    We rolled out to FAQs and training to BXO and other customer-facing staff and ushers, followed up with patron emails and FAQs, possibly with less friction due to introducing to avoid the handling of paper tickets during COVID lockdowns. 

Reply
  • Dark mode doesn't have to be a patron problem; can be handled with a different background and/or margin for your QR codes, as we discovered in testing,  including notably testers who preferred dark mode, before we rolled out mobile tickets.  When I was in the loop, we were just html templates before the whole capability was rolled out, but seems surely this can be managed before the patron's device level. 

    We rolled out to FAQs and training to BXO and other customer-facing staff and ushers, followed up with patron emails and FAQs, possibly with less friction due to introducing to avoid the handling of paper tickets during COVID lockdowns. 

Children
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