Comms and Education Materials for Rolling Out Mobile Tickets

Hello - We are preparing to soft launch mobile ticketing. I'm creating education and training materials for our staff and patrons. Materials will include FAQs pages, a how to access mobile tickets video for patrons, and step-by-step instructions. 

I'm curious to hear about any FAQs from patrons or unexpected pain points from patrons that may be helpful to be aware of. If anyone has current education or training materials, I'd would be grateful if you'd share as some inspiration. 

Thanks,

Nicole

Parents
  • Hi Nicole,

    I would agree with everything people have said already, especially getting staff to confirm with customers where possible that they are encouraged to show their tickets on a mobile device rather than print out. 

    We did a blog post on this when we rolled it out - was in the form of an interview with one of our staff: https://www.birminghamhippodrome.com/103729-2/ I'm sure how much ti was read but it was useful to have to direct customers to.

    Also if you want to message me your email address I can send you a copy of our internal briefing document we prepared for staff. Obviously some of it is specific to us, but it might still be useful.

    Thanks, Donald

    Donald Graham
    Ticketing Systems & Data Manager
    Birmingham Hippodrome

Reply
  • Hi Nicole,

    I would agree with everything people have said already, especially getting staff to confirm with customers where possible that they are encouraged to show their tickets on a mobile device rather than print out. 

    We did a blog post on this when we rolled it out - was in the form of an interview with one of our staff: https://www.birminghamhippodrome.com/103729-2/ I'm sure how much ti was read but it was useful to have to direct customers to.

    Also if you want to message me your email address I can send you a copy of our internal briefing document we prepared for staff. Obviously some of it is specific to us, but it might still be useful.

    Thanks, Donald

    Donald Graham
    Ticketing Systems & Data Manager
    Birmingham Hippodrome

Children