Hello,
We have been experiencing problems with e-mailing large group or subscription orders, which in the case of subscriptions, affects some of our VIPs and big spenders / frequent attenders. I am aware that the recommended median size for a PAH document is 100 kb. Currently, our standard ticket PDF template is 1,415 kb, with other designs varying upwards from 400 kb.
I have tried using the optimization tool in Adobe Acrobat but this only reduced the size to about 1000 kb. It appears that there are various fonts embedded within the document, which the tool does not allow me to remove.
I have also tried rebuilding the document from scratch, but with text only it already approaches 100 kb. Adding in the 21 form fields again brings it over 100 kb, not to mention a couple of black and white images.
I'm looking for some guidance regarding file size comparison with other organizations, tips for reducing the PDF size, and whether the issue is just that we are trying to cram too much information onto the document.
The 21 form fields that we use are:
Heath Wilder suggested to me to compress the PDF itself with this......acrobat.adobe.com/.../compress-pdf
That works pretty well for me.
To start with a low pdf template make sure that the images you might be embedding are as small as possible. For vector graphics svg formats can be good and jpeg (or webp) are often the best for size v quality. Often I've made the mistake of inserting a big image from marketing without getting the sizing right. Often I'll ask pass it over to the graphic designer with overall pdf size goals and see what they can do - or loop them in for a sense check. There are a couple of great cheats that you can do with B&W to get their size down.