Starting fixed seat super packages - first season

Hi hive mind,

For years, we have sold our season subscriptions in a fairly odd way - a subscriber purchases seats in a series of general admission houses, each of which correlates to a production season later on. Once a season is finalized, those performances are built. We then, for each production, open up a "booking period," wherein a subscriber essentially exchanges out their GA seat in the dummy performance for production A for a real seat in one of the real performances for production A. 

However, because of some reporting woes and new thinking, we'd like to switch to a more traditional model:
Packages for first Tuesday, second Tuesday, etc, of each production's run, built as a Super package made up of Sub packages for each venue.
We intend to sell these as unseated and manually seat them all later based on past seating preferences.

We're good with the build of these, but are having some difficulty deciding how to START this venture this go-round.

Do we:

- List out every single package (first Tues, second Tues, first Wed, second Wed, etc) and have them choose what they would like on TNEW? This could lead to selling out a performance while another remains empty.
- Create a form on TNEW asking for day of week preference and credit card info stored securely with PCI compliance, and then our Ticketing department goes through each order one by one and decides whom to put in which week so they're more spread out?

Moving forward, obviously, we can utilize the rollover utility. But this first year we're trying to figure out the best way of starting.

Any ideas out there? Any past experiences to share?

Thanks!

  • We sell traditional packages, but we build dummy packages just for our website, which list a day of the week, and not how many of those days of the week they are, so, just Tues Eve Full Package, Wed Eve Full Package, but no specific performance dates, and then it does not seat the patron. On the back end, we then go in and seat the patron in the 1st Tues, etc, whatever fits their seating needs and whatever has best availability.