We at the Houston Symphony are thrilled about the new gated digital content option that is coming down the pike in July, as we're all looking more towards livestreaming performances as a viable revenue option.
We have some pressing questions, however, because Houston is moving so quickly towards reopening. I'm afraid we can't wait until July to get these addressed. Is anyone from Tess or the community able to weigh in? Thanks so much.
Hi Kerry,
We are excited to be releasing this feature soon. I can help provide some clarification about the feature for you:
Will this gated digital content sales option be able to be sold as subscriptions as well, or is it only pay-per-view?
The Digital Content sales option will be available for individual performances, either sold as single tickets or a package. Digital Content visibility will be something you can limit to:
Does Tess email the unique link to each person when they make the purchase
You can use you Dynamic Email content to send a link to the content page, customers will have to log in to their account to view the content (and have purchased it as well)
Is it possible to set up triggered reminders (through Tess or through email platform--we use Wordfly) the day of the event?
You could certainly use WordFly or any of our ecosystem email partners to send a triggered email. The Digital Content will have a unique TNEW link that all customers use, but again will have to log-in to access.
What is the method by which staff sets up the YouTube or Vimeo link associated with the performance?
If you use YouTube or Vimeo, which are great choices, we recommend you upload them as Unlisted to your account, and then embed into our digital content page.
Are there any other third-party livestream platforms which have an API with Tessitura? I have researched ones such as InPlayer, Dacast, Uscreen, etc. and have not had luck finding one so far.
Right now, we are not supporting any API support for streaming applications, but are looking into it for some of the most frequently used providers. Unfortunately, many of these platforms prefer to provide their own gate and purchase path outside of TNEW or Tessitura.
Let me know if you have any other great questions!
Paul
Thanks for all of this information, Paul! Any word on when we can expect this update? I'm so grateful for all of the incredible new things the team has been pushing out.
Hi Maery,
We are currently targeting this for a July release. Right now, we have completed the development on the feature but are working with a new API method to handle restricting sale of items to a specific country for digital tax reasons, you should expect to see an update soon, and please let me or us know if you have any other thoughts or feedback on how we can better equip you for success!