This is an unformed idea that I want to put out there as we move into a period, of unknown length where we MAY be presenting performances digitally more than live, with an audience.
We are thinking along in terms of ditching pricing and subscriptions models that no longer suit purpose. We want to explore the idea of a membership, either monthly or annually than allows the purchaser
access to performances live streamed; and/or a membership that allows the same access to streamed live performances along with the occasional live concert (with all the necessary hygiene and social distancing protocols).
To this end has anyone already, is someone working on the concept of linking TNew to a streaming platform? Or have I missed the boat and this capability already exists?
Not sure if I'm getting the terminology right.
Hey Darrell,
Hope things are wonderful down at TSO. Tess Network are working in gated content at the moment and a membership model for access would be great for this kind of thing. When we talked at ANZTRUC virtual Subscribers – now, next and in the future earlier in the month the feeling was we were planning and hoping to return to business as usual. I really think that your right about during and post COVID that there is an opportunity for virtual series. Prior to all of this a lot of Orgs were doing virtual perfs to great acclaim. The monetisation if this in NFP arts orgs is still a brave new world as far as I can see.
It shouldn't be to hard to set up a monthly billing membership using standard Tess Pledge billing. If the gated content allows for (amongst other things) membership unlocks then that would be the other half.
Thank you Heath.