Hi!
My Director of Marketing is interested in the idea of a Pay Your Age promotion for one of our upcoming operas, and was wondering if anyone around the Network has done something similar. If you have, can you give me an idea of how that performed? We're also interested to know if you ran into any complaints of discrimination from the older patrons.
Please let me know if you've done any type of promotion like this before. We've done Pay What You Can/Will before, but never this type and are really hoping for some industry insight.
Feel free to reply here or email me at cpedersen@kcopera.org.
Thanks!
-C
Like this (Pay your age)? We are on TNEW.
https://www.arenastage.org/tickets/savings-programs/
1. Make the price type editable
2. Setup a promo to set the mos
3.Create a precart page to accept the birthdate (javascript, jquery, required)
4. Do some math; update the price with a store procedure
5. Add attribute via the store procedure and create a CSI to flag for ID
6. Send the to the cart
Bonus*
Create and use a ticket design with some text like "MUST SHOW ID! ".
We have not had any issues with seniors. Some people see and complain, but they get over it. Let me know if you have any other questions