Guest Checkout on the web

From our experience, the most pressing issue with the guest checkout is our data hygiene. Our sublicensee has a guest checkout and it seems to work pretty well for their needs.  However, each abandoned cart in the TNEW guest checkout path creates a blank profile in Tessitura which isn’t great.  We haven’t found an elegant solution to clean up the data on an ongoing basis. 

Does anyone with the guest checkout enabled have any tips or tricks from their experience?

Joanne

From: Tessitura Ticketing Forum [mailto:forums-ticketing@tessituranetwork.com] On Behalf Of Frances O'Connell
Sent: July-12-16 6:42 AM
To: Joanne Madeley
Subject: Re: [Tessitura Ticketing Forum] Guest Checkout on the web

Also interested in this topic! i know our Marketing department would love an online guest check out, but I can't get away from wanting to know who bought the ticket...

Hello World,

We are exploring guest checkout functionality for our website and our teams are engaged in debate about what customer data should be collected through a guest checkout purchase. We want to speed up the process and not make it long and boring, but also want to know things about our ticket buyers!

Has any other company gone though a similar process and have challenges / opportunities to share?

Beau @ Arts Centre Melbourne

This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Ticketing Forum. You may reply to this message to post to the Ticketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!

From our experience, the most pressing issue with the guest checkout is our data hygiene. Our sublicensee has a guest checkout and it seems to work pretty well for their needs.  However, each abandoned cart in the TNEW guest checkout path creates a blank profile in Tessitura which isn’t great.  We haven’t found an elegant solution to clean up the data on an ongoing basis. 

Does anyone with the guest checkout enabled have any tips or tricks from their experience?

Joanne

From: Tessitura Ticketing Forum [mailto:forums-ticketing@tessituranetwork.com] On Behalf Of Frances O'Connell
Sent: July-12-16 6:42 AM
To: Joanne Madeley
Subject: Re: [Tessitura Ticketing Forum] Guest Checkout on the web

Also interested in this topic! i know our Marketing department would love an online guest check out, but I can't get away from wanting to know who bought the ticket...

Hello World,

We are exploring guest checkout functionality for our website and our teams are engaged in debate about what customer data should be collected through a guest checkout purchase. We want to speed up the process and not make it long and boring, but also want to know things about our ticket buyers!

Has any other company gone though a similar process and have challenges / opportunities to share?

Beau @ Arts Centre Melbourne

This message was sent automatically to you by www.tessituranetwork.com because you subscribed to the Tessitura Ticketing Forum. You may reply to this message to post to the Ticketing forum or visit the site to search, read and post to the forums. In the interest of keeping the forum posts from becoming cluttered, we encourage you to delete previous message text from your reply before sending. Thank you!