Handling "Outreach" Databases in Tess

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Keen to get your collective help (this was also posted to the Marketing forum).

We have many 'outreach' databases that sit outside of Tessitura (e.g., contacts at schools and universities, individual Center/Department Director contact lists, government/agency contacts., etc.)

Keen to know how you manage these?  Inside or outside of Tess?  If within Tess, do you identify as a Constituent type or another way?  Any tricks to keep these organized and up-to-date.  If outside of Tess, what software program do you use?  How do you keep the names/details fresh?  How do you handle opt-outs?

Any insight that you can provide would be greatly appreciated.  Kind thanks.

Elizabeth

_____________________________

Elizabeth Weisser 
Director of CRM
92nd Street Y | 1395 Lexington Avenue | New York, NY 10128 | P: 212.415.5596 |
http://www.92Y.org