Conversion Rate of Fix subscriber to CYO subscriber

I'm at a loss. I need to figure out how to pull patrons that were fixed subscribers in FY22 and converted or renewed to a CYO IN FY23. Also, I need household count, total tickets and total paid for subscription both years.

I am no expert in analytics and just getting around to lists. All help is appreciated! Thank you

  • Hi, one way to do this might be to first pull a list of your FY22 Subscribers and mark it for Analytics so it will be available in Analytics to use the next day. 

    The next day in Analytics, filter a widget that contains your CYO F23 Package by that list ID to get a count of patrons. (The package constituent count should go down and just count the patrons that were in your list.)

    Then you can calculate the difference of the patron count of the CYO FY23 package by that list ID, divided by the original size of the list.