Identifying first-time ticket buyers

Hi group brain!

Is there a way I can easily identify which constituents in a given performance are first-time ticket buyers? IE, those with no prior purchase history?

Thanks,

Blair

Parents
  • I love the idea of a widget with a formula but am a newbie when it comes to using them.  When I attempt to create the widget, I’m getting an error message about Constituent ID.  What type of widget did you use?  Would you mind sending me a screenshot of your widget?
     
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    Elizabeth Carlock
    Ticket Services Manager
    La Mirada Theatre
    14900 La Mirada Blvd
    La Mirada, CA 90638
    562-944-9801
    www.lamiradatheatre.com
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  • Hi Elizabeth,

    I've got a screenshot for you below of the widget (which includes lots of other information that I use for concert wrap up) - sorry, had to redact the actual numbers.

     Let me know if there's a specific part of the widget you need expanded on! 



    This is the dashboard I use with this widget - I think if you change the data source to your "seats and tickets" cube you should be able to copy it or modify it for your use!
      SharingDashboard.dash

    Cheers, Nicola

  • Nicola,

    Thanks for sharing your dashboard. Also looking to get this in Analytics so really helpful.

    I have imported into our Analytics environment but for all productions seasons I check am getting zero values for the "First Time Buyers", "% new audience" or "First Time Tickets" columns. 

    Other columns are populating with data as I would expect. The formula for these columns also looks fine compared to your screengrab above. Any ideas for what might be causing this?

    No worries if not as I can do some more digging and if needed raise with Tess.

    Thanks, Donald

    Donald Graham
    Ticketing Systems & Data Manager
    Birmingham Hippodrome, Hurst Street, Southside, Birmingham B5 4TB

  • I don't know if this is what you're running into, but in this bit...

    ...for a Days Difference function, both fields should be "Days in..." level. Change the Years in First Performance Date to Days in First Performance Date.

  • Hi Chris,

    Thanks for the suggestion but still coming up as zero. Is there anything else I can try? If not no worries - I can bring up with our ES contact.

    Thanks, Donald

  • Hi Donald, 

    Sorry you're having issues! I cobbled this together using a variety of past threads here on the forum, so unfortunately I don't completely understand the formula! 

    Sometimes when I download other people's dashboards, I find I have to put each field in again for some reason (so deleting [Days in date] and then selecting it again from the list) 

    Hope you get it sorted out!

Reply
  • Hi Donald, 

    Sorry you're having issues! I cobbled this together using a variety of past threads here on the forum, so unfortunately I don't completely understand the formula! 

    Sometimes when I download other people's dashboards, I find I have to put each field in again for some reason (so deleting [Days in date] and then selecting it again from the list) 

    Hope you get it sorted out!

Children
  • No worries - thanks again for sharing. Even without it sharing, really helpful to have a place to start. 

    I have tried re-adding the data elements but still not returning anything. Might be something to do with my filters. I will look at again with some colleagues - I'm sure we will get their evenetually!

    Thanks again, Donald