Is your food service a strategic differentiator around why patrons come to your venue? Do you have methods to cater to the kinds of events your patrons are having at your venue? Not the title of the event. But the kind of event your patron is having at your venue. Is this a Family event with kids, A Business Event with work colleagues or customers, A Special Celebrations, A Date, Educational Event...
https://www.youtube.com/watch?v=zo1ttK21fBw
This 4 minute video raise a number of interesting points about understanding the kind of event our patron are having and then provide a food service experience that meet their needs. The idea that the same patron might come to our venue for a different type of event.
--Tom