You’re Invited: Achieving Customer Relationship Mastery (A New Backronym for CRM), Tessitura Arts & Culture Connection

Truly successful customer relationship management begins long before you employ technology to support it. It is an organization wide strategy to maximize audience engagement, increase loyalty, and drive revenue.

Join Tessitura Network’s Erin Koppel, Senior VP of Consulting, and Ed Gargiulo, Director of Enterprise Consulting, for this interactive digital workshop.

The learning objectives are:

1. Assess your organization’s approach to CRM: Philosophy and Technology
2. Understand the building blocks of a customer engagement roadmap: Ways to Engage Audiences
3. Explore your personal approach to the elements of data-driven decision making: Data, Decide, Do

This 90-minute session is scheduled for Thursday 12 November 2020 at 11a Eastern / 10a Central / 9a Mountain / 8a Pacific / 4p GMT.  Closed captions will be provided. If you require additional accommodations, please reach out to community@tessituranetwork.com.

Registration in advance is required, please register here.