Hello fellow Tess Marketers. Seems like a long time since San Diego.
If anyone on here has any experience with making the financial case for moving to RAMP (not just the efficiency/increased productivity side of things), I'd love to hear from you.
Our situation is that we've grown tremendously and our IT/software/hardware support hasn't grown with us, which means we've had a pretty lean web development/enhancement budget, so that the RAMP costs seem like a lot to members of our executive staff.
Has anyone found an effective way to tie RAMP implementation to actual increases in revenue? Just curious.
Thanks,Jodi
One of the telling arguments for us to go to RAMP was that PCI compliance costs were only heading up for us. By not hosting the credit card numbers on site, we get out of a lot of PCI compliance costs that we would otherwise need to pay. For us, those PCI numbers were large enough to make RAMP a better sell.