Hello fellow Tess Marketers...
Just an informal questionnaire for you all.
Do you have a lobby gift shop? Or some other form of merchandising operation? Who manages it? Marketing? Ticketing? FOH? What kind of "stuff" is the most popular?
We are slowly but surely trying to introduce a gift shop to our lobby but at this point, we're not sure who should be in charge of it and what kinds of things it should have. There is a great grassroots effort on the part of our production artisans to sell their own creations, but there is also a desire to have Rep-branded merch and show-specific merch.
Any suggestions or pointers would be appreciated.
Thanks!
Patrick SchleyMarketing & Sales ManagerMilwaukee Repertory Theaterpschley@milwaukeerep.com