Colleagues,
Can you help me thing through the criteria building process for a list/extraction segment that seeks to find multi-buyers in Tessitura? The outcome should provide me with:
* Buyers who have made multiple purchases within the past 24 months;* Buyer type can be subscription or single ticket purchase;* All transactions should be >= 0.01 (no comps)* Straight exchanges should not be included, but exchange upgrades can be.
I like to think of myself as a master extraction user, but all of the OR logic in this one stumps me. Thanks in advance for your ideas!
Jim –
I doubt this will fully answer your question, but I hope it’s helpful in moving past your ‘extractor’s block.’ This is the custom query our IT director wrote when we needed to pull a list/extraction based on a customer having a specific number of shows (here, 2) in our current season. We run it as one segment within the extraction and carefully use the suppression option within other segments to help filter out others we don’t want to include.
Select a.customer_no
FROM dbo.T_CUSTOMER a (NOLOCK)
JOIN ( SELECT customer_no, perf_name
from LVS_TKT_HIST h
WHERE h.season = 30
AND comp_code IS NULL
GROUP BY customer_no, perf_name) hist
ON hist.customer_no = a.customer_no
WHERE IsNull(a.inactive, 1) = 1
GROUP BY a.customer_no
HAVING COUNT(hist.perf_name) = 2
From: Tessitura Marketing Forum [mailto:forums-marketing@tessituranetwork.com] On Behalf Of Jim DeGood Sent: Tuesday, May 18, 2010 10:04 AM To: Jamie O'Brien Subject: [Tessitura Marketing Forum] Identifying multi-buyers with Extractions and Lists
* Buyers who have made multiple purchases within the past 24 months; * Buyer type can be subscription or single ticket purchase; * All transactions should be >= 0.01 (no comps) * Straight exchanges should not be included, but exchange upgrades can be.
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