Capturing birthday in Tessitura

Hello, we want to capture the Birth Date for all of our constituent but are in doubt what is the best way. 

When do you capture this? and how do you do it? Is it mandatory? And if so, how is the data quality? 

Thanks 

Eva

Parents Reply Children
  • The discount price type is hidden online unless you are registered with an appropriate birth date on file. If you already have an account, you just need to contact the box office to have your birth date added to your file. We track birth date as an attribute. We then have a custom proc run that adds a constituency to your file with an end date of your 30th birthday. The constituency unlocks the pricing online. All orders containing these discounted tickets are set to HABO and you need to show valid ID to pick up the tickets.