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Wordfly Preferences

Rya Iverson
$organization

Hello!

I am stuck trying to determine the best place to store Wordfly preferences in our database.

Please share how and why your preferences are stored.

I would also love some examples of your preference and how they appear to your constituents vs. how they are stored in Tessitura.

Thanks!

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  • Former Member
    Former Member $organization

    Hi Rya, we set ours up with interests, and I would not recommend it. In retrospect I think we should have used Purposes on the email address. (and attach the unsubscribe to the email if possible) With merging, households, people with multiple email address putting all that on the account isn't that easy to manage. If someone unsubscribes on an old email, then makes a new account with a new one, when I go to merge those old preferences and unsubscribe come along. A bit of substandard data management.

    Here's what the preferences look like to Patrons: http://email.wordfly.com/unsub/preferences.aspx?sid=Mjk0Xzc1NDVfODE1MjRfNzAzNQ In Tessitura they're just the titles.

    Ann

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  • Former Member
    Former Member $organization

    Hi Rya, we set ours up with interests, and I would not recommend it. In retrospect I think we should have used Purposes on the email address. (and attach the unsubscribe to the email if possible) With merging, households, people with multiple email address putting all that on the account isn't that easy to manage. If someone unsubscribes on an old email, then makes a new account with a new one, when I go to merge those old preferences and unsubscribe come along. A bit of substandard data management.

    Here's what the preferences look like to Patrons: http://email.wordfly.com/unsub/preferences.aspx?sid=Mjk0Xzc1NDVfODE1MjRfNzAzNQ In Tessitura they're just the titles.

    Ann

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