Our marketing department wants to be able to pull lists based on interests (actually e-newsletter subscriptions) at the email address level. The use case is that a constituent who is a teacher would want education related emails sent to their work email address, and would want their membership related emails sent to their personal email address. We will be moving from MailChimp to WordFly in the fall, and so are looking at a way to track this in Tessitura. Is anyone doing this?
Thanks for your help!
Putting in a plug here for my session on Communication Management and Extractions at TLCC2018 (Wednesday afternoon just after lunch; I'll be talking quite a bit about the role of CPPs in managing which address to pull in extractions and in specific roles.
Hi Jonathan, I will not be there, but I definitely plan on downloading your presentation and will reach out of I have any questions. Sounds like a great one.