Rumor has it that some sites actually have Wordfly in production. Is this true? How about functioning Beta sites?
Hello all,
We just started the migration process to Wordfly earlier this year. A few years ago I switched us over to Fanmail Marketing so we could bring our email marketing efforts in-house. It was only four months ago that our organization went live with Tessitura. Because our staff is so small we were hoping to exploit the tight integration of Wordfly & Tessitura to create efficiencies in our workflow with triggered email campaigns.
As of today, I've been able to set up two triggered campaigns - both for membership expiration alerts. One is set to email constituents whose membership is expiring in 14 days and another is sent the day a membership expires. Unfortunately, I still have some troubleshooting to do in order to successfully use a suppression list (for example: suppress constituents who renewed their membership and have a status of pending).
There is definitely a lot of advantages in using Wordfly (like integrated tracking with sources and appeals), however, I've had many hours of frustration and back-and-forth emails with their support team just to get those two triggers set up. I guess that's the way it goes when a product is in beta, they just haven't been able to create a more detailed user guide yet.
Anyone else out there currently using Wordfly??
Cheers,
Trevor
Might be a bit off topic, but here's what we do.
We go into the database back end, pulls out a table of email addresses, performance name, dates, then populating them inside an email template and sends it out. The main challenge is making sure that our IP that the email comes from is not being blacklisted by certain domains as spammers.
On the other side of the coin, we're thinking of doing something similar for post-performance feedback.
We have three organizations in KC who are getting close to go-live with Wordfly. We have not looked at triggered emails yet, but the work I've started utilizing the integration with Tess looks very promising. I have high hopes for adding some interesting functionality on the back end as we track responses to the emails.