I'm trying to figure out how to manage our campaigns/sources/appeals properly, and we have an appeal or two of outside sources for things like web sales or generic walk-ups.
If we don't care about having the "successful" count for those outside sources increase forever, is there any negative impact to having a blank end date on those sources and appeal, and simply reassigning it to a campaign in the new FY every year? Will the "Revenue Graphs" report just keep expanding? Or is it recommended to remake ALL outside sources each year?
Also, I'm wondering what other institutions do in matching appeals to campaigns. Financial transactions are summarized separately on the appeal and campaign levels, so appeal assignments don't have any impact on campaign reporting, correct? And with Appeal Categories, I can't think of a reason to create extra campaigns solely for the purpose of grouping appeals together. Should we just be taking the set of campaigns we already use for financial reporting and assigning appeals to whatever fits most closely?