I'm collecting some data as we move forward with a new website developer and need to know approximately how many donations are collected from other organizations via their website. Ours is so hard to navigate, we just know that we're missing out on many contributions simply because our website is so not user-friendly.
Can anyone send a quick reply with an average number of donations or percentage of donations (and average gift amount) that come in over the web at your organization?
Many Thanks,
Nancy Clarkin
First Stage Individual Giving Manager
Ours is also less than 10%, although we're making some changes to try and increase that.