Until this year, our annual donors of $1000 or more were in a single membership organization with 7 levels (starting at $1,000, $1,500, $2,000, $3,000, $5,000, $10,000, and $25,000).
Now we're splitting this organization into two. The 5 lowest levels ($1000, $1500, $2000, $3000, and $5000) will continue to be called President's Circle. Our new Impresario Circle will have 3 levels: $10,000, $15,000, and $25,000.
I'd appreciate advice on the best ways to set up the new membership organization and remove the top levels from the old President's Circle organization. Are there any particular pitfalls to watch for?
Thank you!
Hey Maureen,
It’s important to keep in mind whether you want people to upgrade from the lower five levels to the upper three. If so, I think you’d be better off NOT splitting them into 2 organizations. We separate our partners from our major donors simply by changing the membership category and the constituency assigned to them. In other words, our Partners ($1,000 – 9,999) and Producer’s Circle ($10K+) levels are all in one membership organization but the first group are assigned to the Public Theater Partner Category with a “PTP” constituency and the second group are assigned to the Producer’s Circle Category with a “PC” constituency.
So I would recommend just inserting the $15K level and altering your categories and constituencies.
Rey
From: Tessitura Development Forum [mailto:forums-development@tessituranetwork.com] On Behalf Of Maureen WoodallSent: Thursday, November 11, 2010 8:17 PMTo: Rey PamatmatSubject: [Tessitura Development Forum] Changing Membership Organizations
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