Hello,
On solicitation materials where benefits are provided, does your institution provide an option for the donor to decline benefits? We would like to start to offer this as an option. If so, could you share language or visual? shale@nelson-atkins.org
Also, how do you track in Tessitura?
Thanks,
Sara Hale
We used to include this across our materials, but began removing it with the logic that the more people engage with us and utilize their benefits, the more likely they are to continue supporting and increase their support. (It also gets a lot more thank you opportunities in front of them)
We track declined benefits in attributes with the thought that once someone has declined, they probably want to stay that way every year (rather than re-checking a box or having to tell us over and over that they decline). When we send benefit materials to donors at the top of each season, we also send a welcome letter to people who've declined benefits, with a couple sentence about how they've declined benefits, but if they want to opt back in, to give us a call. That's been a successful communication and we receive donations in response as well as calls from people who let us know that they do want benefits.
Best,Megan
Thank you Megan! Very helpful