Pledge Reminders: Best Practices

Hello everyone,

I have a few questions about pledge reminders that I was hoping someone could answer.

  • We use a report to extract outstanding pledges by due date, with various data points included. Is anyone extracting outstanding pledge data in any other way? We only have a due date and billing type as parameters for our report, are there any other criteria points we should consider including in the parameters?
  • How frequently are other organizations remitting pledge notices/reminder/or invoices to donors? We are currently sending them out once a month capturing due dates scheduled for the month we pull the report in and the month after.
  • Are any organizations using different/creative ways to distribute pledge reminder notices to encourage payment/fulfillment? Is via mail or email the primary vehicle for most? Are you utilizing an “invoice” style template or going a more “friendly” perhaps letter route?
  • Our current report exports as an excel and we do a data merge into a word doc. template for donors. This works great if the donor only has 1 outstanding pledge, but if they have multiple pledges a page is generated for every pledge and we manually go through and combine the information onto one page in the merged document….Has anyone had any luck with word template coding or otherwise to get around this time-suck?

Thank you for the help,

Catherine 

 

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  • Hi Catherine,

    I'm glad you posted this b/c I've been curious what others do. We have a few things in place that have become pretty easy to work with.

    The Pledge Balance Detail is my go-to report for this. I had a custom version created with more fields including all their mailing, phone, and email data, so that regardless of how we're following up, the data is at our fingertips.

    For credit card billing, I had a list element of Contribution Past Due (with amount as value) created, and combined with billing type of CC Billing, allows me to receive a weekly report of only credit card pledges that had a failed payment. 

    Our process is first send an email (I do it as an Outlook email merge); a week later call the patron; shortly therafter mail a pledge reminder. We log each step in the contribution notes, which is a bummer, but directly attached to the contribution at hand. We'll mail two pledge reminders and make two calling attempts before writing off a pledge; most of these pledges originated in telefunding, so they take on the callback attempts. 3 months between initial fail and write-off.

    I made a special billing status to indicate that pledge follow-up is in progress. That allows me to look at those pledges each week to see if a call or mailed reminder is appropriate. 

    Lastly, pledge follow-up is decentralized here particularly for major gifts/corporate/foundation/etc, so I had a report built that can easily be printed from PDF, and it displays campaign/fund/ID/name/billing type/contrib date/due date/balance/worker/notes. That's been handy particularly for sharing with finance, and for portfolio managers all of whom receive just their report at the top of each month. 

    Best,

    Megan Hall
    Seattle Symphony

Reply
  • Hi Catherine,

    I'm glad you posted this b/c I've been curious what others do. We have a few things in place that have become pretty easy to work with.

    The Pledge Balance Detail is my go-to report for this. I had a custom version created with more fields including all their mailing, phone, and email data, so that regardless of how we're following up, the data is at our fingertips.

    For credit card billing, I had a list element of Contribution Past Due (with amount as value) created, and combined with billing type of CC Billing, allows me to receive a weekly report of only credit card pledges that had a failed payment. 

    Our process is first send an email (I do it as an Outlook email merge); a week later call the patron; shortly therafter mail a pledge reminder. We log each step in the contribution notes, which is a bummer, but directly attached to the contribution at hand. We'll mail two pledge reminders and make two calling attempts before writing off a pledge; most of these pledges originated in telefunding, so they take on the callback attempts. 3 months between initial fail and write-off.

    I made a special billing status to indicate that pledge follow-up is in progress. That allows me to look at those pledges each week to see if a call or mailed reminder is appropriate. 

    Lastly, pledge follow-up is decentralized here particularly for major gifts/corporate/foundation/etc, so I had a report built that can easily be printed from PDF, and it displays campaign/fund/ID/name/billing type/contrib date/due date/balance/worker/notes. That's been handy particularly for sharing with finance, and for portfolio managers all of whom receive just their report at the top of each month. 

    Best,

    Megan Hall
    Seattle Symphony

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