Hello all,
During this holiday season with lots of gift memberships (contributions where the benefits are assigned to another person), I have become painfully aware of the flaws in our acknowledgement set-up that require additional manual handling.
The main one is the challenge of certain people requesting the gift membership welcome pack to be sent to the gift recipient, while others requesting the welcome pack to be sent to the gift giver. This requires close scrutiny at the envelope packing stage, and has the potential to cause very bad customer service if we send a membership pack to the gift recipient when it was not intended to.
Has anyone faced this challenge, or has any other cool tips for holiday gift membership streamlining?
Thanks, Nicholas.