How do you decide on Campaigns and Seasons?

Hi

I'm wondering, how do other UK theatres categorise shows by campaigns and seasons?

We're in the early stages of planning our Tessitura migration. My current thinking is to have one Season per financial year for the theatre, and one campaign per promoter per year. Do you organise yours differently?

Cheers!

  • Hi Ian,

     

    We organise our seasons and campaigns by financial year as they are not really used for any reporting here.

     

    Good luck!

     

    Gary

     

    From: UK Tessitura User Group [mailto:groups-uktug@tessituranetwork.com] On Behalf Of Ian Ferguson
    Sent: 08 June 2010 17:06
    To: Halliday, Gary
    Subject: [UK Tessitura User Group] How do you decide on Campaigns and Seasons?

     

    Hi

    I'm wondering, how do other UK theatres categorise shows by campaigns and seasons?

    We're in the early stages of planning our Tessitura migration. My current thinking is to have one Season per financial year for the theatre, and one campaign per promoter per year. Do you organise yours differently?

    Cheers!




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  • Hi Ian

    It all depends really on how many performances you have - we have about 300 per year so we divide our seasons by theme and fiscal year, eg BBC Philharmonic have their own season for 2009-2010, the Hallé Orchestra have several seasons depending on the series of performances (eg Pops concerts, Xmas concerts). We then have seasons for the bigger promoters like SJM, Live Nation etc. Everything that doesn't fit into these categories either goes into the Inhouse Productions season or the External Productions season.

    The campaigns pretty much follow the same pattern.

    Good luck with it!

    Siobhan



    [edited by: Siobhan Parker at 11:36 AM (GMT -6) on 8 Jun 2010]
  • Hi Ian,

     

    We use seasons by financial year, venue, and type (produced, presented, etc). So, for each financial year, we would have ‘Royal Produced’, ‘Royal Presented’, ‘ Derngate Hire’ etc. We do wind up with a lot of seasons for a year, but we also do lots of reporting by season.

     

    We’ve looking at how we use campaigns now, and are thinking about having a general ‘ticket campaign’ per year, and then using appeals of ‘new media’, ‘printed material’, ‘letters and flyers’, etc, to track costs v. return. This is still in the planning stages, though!

     

    Cheers,

    Kathleen

     

    From: UK Tessitura User Group [mailto:groups-uktug@tessituranetwork.com] On Behalf Of Ian Ferguson
    Sent: 08 June 2010 17:06
    To: Kathleen Smith
    Subject: [UK Tessitura User Group] How do you decide on Campaigns and Seasons?

     

    Hi

    I'm wondering, how do other UK theatres categorise shows by campaigns and seasons?

    We're in the early stages of planning our Tessitura migration. My current thinking is to have one Season per financial year for the theatre, and one campaign per promoter per year. Do you organise yours differently?

    Cheers!



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